By Ron Sherry

The Society of Automotive Engineers (SAE) asked Composite Concepts, Inc. to build a three dimensional version of the SAE logo for the SAE International Congress Banquet in Detroit, Michigan. An easy feat, until you consider the size of the letters. They are 22′ tall, 56′ wide and 4′ deep, with a horizontal 2′ high split down the middle. Add some projection and neon lighting, and you have an impressive back drop for the engineers receiving their awards at this black tie dinner. The speakers entered the stage from under the letter A before they approached the lectern. Continue reading →